Yanked from some old comments. Here are two instances where people had difficulty with social media content. In one, there’s a disconnect on the “why” of social. In the second, there’s some trouble with content. These are pretty specific situations, but the first might help you understand the why (I have trouble if the “why” is unknown myself!) of social media. The second part with BBQ has more concrete examples, and might be less useful… but maybe it will inspire, too!
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